Most of us long for the ability to make our own way in this life. I’d venture to guess that most people reading this article would much rather live a life of self accountability, self reliance, and self employment instead of being dependent on an employer to provide the necessary funds for them to feed their families, keep a roof over their head, and give their children a good life. It doesn’t matter who you work for, the act of being beholden to somebody else when it comes to your financial security is stressful. This is why most people start their own business. And this is also why a lot of small business startups fail.
When you hit that wall and can’t possibly work another day in your dead end, soul sucking job, you naturally start dreaming. And man are those dreams big. Many dream so big in that moment that they lose sight of reality, and this can be detrimental to an otherwise great game plan. Dreaming about making a change isn’t bad, but letting that dream cloud your vision when it comes to what you’re truly capable of at that moment can cause a lot of problems. In this article I’d like to share some simple advice for anyone who’s hit that wall and is ready to make a change.
People typically go into creating their own business with one of two mindsets. The first is “I’m done with this job, nothing is going to stop me from doing (insert business plan here), I’m going to be the greatest”. The second is “I know what kind of life I want to live, and thinking about doing this scares the daylight out of me, but I’m ready and willing to learn whatever I need to in order to get there”. There is a fundamental difference between these two starting points, and it is that the second mindset starts you in a position of wanting to learn, whereas the first positions you in a place that is much more prone to failure. When we assume we’re ready for anything in life, we usually aren’t even close.
When we are humble, admit that we need to learn, and open ourselves to the opportunity to gain new knowledge, we often succeed.
When I started my business 1.5 years ago, I was about 10% excited and 90% terrified. I knew that although I was decent at woodworking, I had so much to learn. And I believe that starting point is why I’ve succeeded. I couldn’t begin to guess how many hours of woodworking videos I watched, learning new things and taking mental notes the entire time. I researched every tool I purchased, I learned the ins and outs of how to maintain them properly, how to safely handle them, and how to properly store them. I spent countless hours hunting for the best way to ship orders, package orders, which carriers provide the best rates depending on size and weight of packages. I spent weeks researching different woods, which ones were good for food prep and which were better for non-food related items. I spent months learning before I constructed my first cutting board. Had I not invested this time into learning about the craft, I would have most likely seriously injured myself using a tool I wasn’t familiar with, wasted a huge amount of expensive exotic lumber, and I would not have been prepared for the logistics of running a business. Learning gave me the foundation I needed to be successful.
My advice to anybody looking to start their own business and take control of their own finances would be this: No matter how much you think you know about something, learn more first. It doesn’t matter how good of an electrician you are if you don’t know where to source the materials/supplies you need to perform your job. It doesn’t matter how good of a handyman you are if you don’t know how to schedule appointments, create an invoice, properly bid out a job, etc. The benefit of working for a large company is that the infrastructure is already in place for all of this and you never have to even think about it. You just perform your job and somebody else handles the rest. This is not the case in self employment. You have to juggle 100 things at the same time, all of the time. This is impossible to do without a proper understanding of how each piece of that puzzle fits together.
Before you earn, take the time to learn. Short term income gains can be exciting and appealing, but not at the expense of a failed business when it becomes too overwhelming and you don’t have enough time to catch up with your own dreams.
Until next time my friends, Onward!
Rebel Joe Coffee, It will give you legs…
“I think about her every day and I hope she is proud of what I’m doing.” says Max.
They said this coffee can really stand up for itself, that it would make your beard grow overnight, a coffee so legendary it will have you crushing in your sleep. So logically, We had to try it. We have never been crazy about where we buy our coffee from, our go to blend is the wholesale club’s own organic medium roast. Once in a while we would splurge for a more local Vermont whole bean organic coffee but it was never a priority to have “great tasting” coffee. We honestly couldn’t tell much of a difference between our past purchases. Then we bought Rebel Joe.
We got the 5 lb Uprising Breakfast Blend and the monthly special of Pecan or Pecan’t. You can get yours here. First of all the shipping was quick from order to delivery and the cost is comparable to the coffee we had been purchasing. We immediately took note of the roasting date, it was roasted just five days prior to the day we received it. The fresh roasted smell of the whole bean coffee tickles our nostrils as soon as we opened the bag. The flavored coffee smelled like a delicious cone of butter pecan ice cream on a hot summer’s day. We knew we were going to like this coffee.
When we got our gravity filter, we thought our coffee game had changed but like a true legend Rebel Joe upped the game even more. The smooth rich taste of the coffee is notable with or without cream. There is no bitterness of over roasting or neglect that comes with store bought coffee. Delicious hot or iced this coffee is highly recommended.
Max, better known as Board Game Bear, has really brought new life to the coffee world. The branding and creative genius behind Rebel Joe really makes him stand out as an entrepreneur. But he couldn’t have done it without his mother. The love a son has for his mother is never better expressed then when she needs it most. He helped his sister care for their mother who was suffering from ALS the last years of her life. In doing so brought her back to God and made sure she was baptized 3 months before her passing. He was also baptized on Mother’s Day the same year and hasn’t looked back. While the task at hand was heartbreaking and nearly unbearable at times he wouldn’t have chosen any other path. Rebel Joe wouldn’t have come to fruition with out his mother. The modest inheritance he received after her passing allowed this venture to come to life and her memory lives on through his hard work and dedication.
“I think about her every day and I hope she is proud of what I’m doing.” says Max.
Morality Over Money
There are many reasons why someone takes the scary leap into starting their own business. Maybe they aren’t happy with their salary. Perhaps they think they can build a better business than where they currently are. Could it be that they feel there’s no future in their position and they’re just outright bored? Whatever the cause is, more often than not the underlying reason revolves around the acquisition of more fiat currency. People will sacrifice paid health care, paid time off, sick days, vacation days, and job stability and security for the unpromised dream of more cash in their bank account. And this is where many people make their first mistake.
When you operate from a place of fear (in this case the fear of not having enough money), both in your personal life and the decisions you make in your business, you are led down a road which will ultimately result in the sacrificing of your own morality in the never ending pursuit of more cash. And that cash will never bring you true happiness.
The alternative to this soul sucking pursuit of material gain is to operate your business in a way where you are spreading good into the world. While this may seem counter-intuitive to every piece of business advice you’ve ever heard, it’s the absolute truth. When you use your business power to bring others honest, selfless joy, you not only gain a customer who’s emotionally invested in the future well-being of your business, but you also get to lay your head down at night knowing that you used your power to do good. Unlike paper rectangles or 1’s and 0’s in a computer, this will actually bring you happiness, and give you purpose going forward.
A personal example of this from my own business is as follows. Around Christmas time of 2020, I had a customer reach out to me saying her family had experienced a very brutal year and she had only a very small amount of money to buy something for her husband, but if she was going spend it anywhere she wanted to support a small family business. She wanted to purchase one of my Deer Hunter pens, as her husband was a hunter and she thought he’d really like it. I could have very easily made the pen, sent it out, and never thought about it again. What I chose to do instead was make the pen, make an additional pen valued at $40, and send them both out with a hand written note to her husband wishing him good fortune in his future hunts. I did this in the middle of working 14hr days trying to keep up with a holiday business rush the likes of which I never could have anticipated. She received the package and was both shocked and elated, and she is now a top follower on my social media and shares my posts all of the time, giving my business tons of promotion. I lost money from my own pocket to do this small act of kindness, but if we measure good deeds in dollars, we’ve already lost everything that makes us good.
Is my ego forever inflated because I did something good? Not at all. But my heart is full knowing that I have reached a point in my business where I can do small acts like this from time to time that bring joy to others. You’d be hard pressed to find an employee at any big box store who would use money from their own pocket to bring you joy when you’re in a trying time. And this is the fundamental difference between operating a business from a position of money acquisition compared to spreading kindness. Both the big box store and the small family business are profiting, but when the dollar collapses the store will be left with nothing, while the family business will be left knowing they did good in this world. The question you must ask yourself when running a business is where do you want to be when that day comes? Do you want your legacy to be worthless paper, or changed lives?
Until next time my friends, Onwards.
Bear Trail Beef
One of those businesses with a crushing 2020 year is Winter’s Farm owned and operated by Jordan and Hannah Winters.
For many businesses 2020 was a year of hardship, struggles and loss. For the businesses in this community however, it was the best year ever. One of those businesses with a crushing 2020 year is Winter’s Farm owned and operated by Jordan and Hannah Winters. Jordan and Hannah both spent their youth farming and started their current farm in 2015. They have provided grass fed and finished beef to their local community and have now added pasture raised pigs to the menu again.
In late 2020 however they made the plunge and started Bear Trail Beef! Supporting our community is what we do best in the bears and like many we simply couldn’t wait to purchase a package of meat from their farm. No strangers to mail order beef we jumped on the chance to place an order excited to support a small scale farmer and family. When the package arrived even the kids were excited to unbox it! We ordered the Beartarian Basics- Mixed beef bundle It was delivered promptly, well packaged and included a lovely family photo as a thank-you. Included in the box was 10lbs of ground beef, 2 Tenderloin Medallions, 2 Delmonico/Ribeye Steaks, 2 NY Strip, 2 Sirloin steaks, 2 Roasts of their choice (we got a chuck roast and a shoulder roast). Each vacuum sealed package of beef was a stunning deep red color with beautiful marbling.
We have been purchasing grass fed beef for some time now and even just by the color you can see the difference between the beef from Winters Farm and the beef we had purchased. The steaks cooked beautifully to a wonderful rare to medium rare with ease. The ground beef was phenomenal and appeared more natural and unprocessed than any other ground beef we had tried yet. Everything was delicious and nourished our growing family well. The best part of the deal was knowing these animals lived a good life and that our purchase was helping to support a family like ours that was out there providing bears an essential service.
Their main goal and focus with Bear Trail Beef is to bless families with tasty, healthy, and nutritious meat, in order to grow strong heathy families and to provide access to homegrown food outside of the industrial food system. Here at the CameraBear household we would say they are absolutely crushing those goals! They are shipping to the contiguous US and you can order today at www.beartrailbeef.com . We are sure you will not be dissatisfied.